Proof Center.

From 5 to 82 qualified registrations in under a week

A company by Nuclie, running an event with Amazon.

What we did

• Added the big idea and cleared the positioning
• Wrote the messaging and put it on the right platforms
• Built the ICP list, with a plan for who to reach out to and what to say

Results

• 82 qualified registrations, from 5, in less than one week
• About 50 approved
• Almost 30 showed up

Built from the ground up

We took an idea and built it from the ground up.

What we did

• Found the angle, the positioning and the storytelling
• Built the go-to-market through collaborative partnerships
• Reached out to yoga teachers and others active in the space

Results

• Collaborations that led to more work

One right outreach became a co-founder role

Co-founded with Shyamal Vallabhjee, a coach who teaches neuroscience of leadership at Stanford, has given 1,000+ keynotes and has worked with Google and FC Barcelona.

What we did

• Synthesized 25 years of work into clear offers
• Found the go-to-market by collaborating with the right people
• Started with one well-aimed outreach, not a volume campaign

Results

• One outreach became a co-founder role at Peak 9

From zero to 60 million views

An oncologist's Instagram page, from zero to 60 million cumulative views.

What we did

• Found his story
• Cleared the positioning
• Wrote the scripts from the core storyline

Results

• 60 million cumulative views, from zero

A cultural event, repositioned

A cultural show, repositioned to appeal to a broader audience.

What we did

• Changed the positioning
• Added the Ambitious Pause, a networking event owned by GoBrahma

Results

• A sponsor prospect already for the next event

A pitch deck everyone asked about

A pitch deck rebuilt while they were raising funds.

What we did

• Clarified the positioning and the messaging
• Translated it into a clear pitch deck

Results

• Everyone who saw the deck asked who created it